amex black private concert

bebel gilberto

producing an exclusive concert is always an extraordinary opportunity, but when ARA received the invitation to handle the production for BEBEL gilberto at an intimate event at the BASS MUSEUM in miami beach, we knew it would be a standout moment. with just 50 amex black clients in attendance, the event promised – and delivered – an unforgettable fusion of elegance, music, and artistry.

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BEBEL GILBERTO is one of the most celebrated names in brazilian music on the international stage. the daughter of the legendary JOÃO GILBERTO, one of the pioneers of bossa nova, and the iconic singer MIUCHA, bebel carries the sophistication and genius that captivate audiences worldwide. her music combines the roots of bossa  with modern influences, creating a unique and unmistakable style.

for the AMEX exclusive gig we produced from styling and beauty to accommodations and transportation. this event became the moment when BEBEL truly connected with the core of ARA’s work, sparking the beginning of a remarkable partnership.

 

the connection to the “JOÃO” tour

months later, BEBEL launched her world tour honouring her father, joão gilberto. the project, titled “JOÃO”, revisits the legacy of the bossa nova genius, bringing fresh interpretations of his works and creating an emotional musical experience for fans around the globe.

to our delight, bebel invited ARA to join the production team for some of the shows held in the US. we accompanied her to cities like NEW YORK and PHILADELPHIA, working alongside with her for days in a row.

beyond the stage

the partnership between BEBEL and ARA extended beyond the performances. we also collaborated on developing the concept for the tour’s merchandise, among others.

the merch

t-shirt

1

ecobag

2

sweatshirt

3

cap

4

mug

5

pop socket

6

4 INSIGHTS ABOUT BEBEL IN THE U.S.

50

VIP guests for an exclusive experience with AMEX BLACK

4

CONTINENTS the
tour traveled to

14

concerts in the UNITED STATES for this tour

THE HOTTEST brazilian in NEW YORK in the 80's was BEBEL GILBERTO

an inspiring journey

working with such a talented and renowned artist as bebel was more than a professional experience – it was a true lesson in dedication, creativity, and passion for music. this partnership reaffirms ARA’s mission to create memorable and personalised experiences, translating each client’s vision into unique projects.

and so, we continue to turn dreams into reality, one show at a time…